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Don’t Be Efficient, Be Effective


Efficiency is meaningless on its own. Literally meaningless.

What if I told you that I am the most efficient rice organizer you’ve ever seen? Oh yeah. Give me a full bag of rice, and I’ll line up the grains in four hundred symmetrical rows. I can organize the full bag like this in only three minutes because I know how to efficiently distribute the rice without wasting any time or movement. 

But wait…

After such masterful efficiency, all I have is table covered in rice.

I’ll Be Effective!

The Chase

When they are racing it helps to determine the outcome of a race in a photo finish. It also protects them from injuring themselves or other dogs. (source: photo by

Required caption: Who let the dogs out? (photo by Mamboman1)

People chase rabbits.

Not real, fluffy rabbits. Metaphorical rabbits.

One of my favorite metaphors for life is a greyhound dog race: the dogs run at 39 MPH trying to catch a mechanical rabbit that is always just ahead of them. Think about this as a metaphor for our lives and the goals we set: it’s an interesting, slightly depressing, and eerily accurate depiction of what we do.

We strive to reach goals, but even as we reach one, there’s always another. We’ll never 100% complete our potential. We’ll never find every answer. But we still chase these things. Why? What’s the benefit? Is it better than not chasing things? [click to continue…]

New Book: How to Be an Imperfectionist

How to Be an Imperfectionist is now available!


Imagine that there is a 10,000 pound elephant in the road blocking traffic and you’re tasked to clear the road. The driver behind you yells out the solution: “Push the elephant out of the way!”

Pushing the elephant away would certainly clear the road; the solution makes sense. But can you actually push a 10,000 pound elephant out of the way? Probably not, and you might get stomped. That leads us to an important insight.

Solutions are worthless unless you’re able to successfully implement them.

How to Be an Imperfectionist is here. It is my second book. As the title indicates, it is a “how to” book, but unlike most how-to books or articles you’ll read, this book smartly incorporates the science of change into its perfectionism-reversing solutions.  Be an Imperfectionist…

From Survival to Significance: How to Transform Your Toughest Challenges into Enduring Strengths


When disaster strikes, how will you respond? (Photo by USFWS)

This guest post is by Sandra Miller.

It always starts with a catastrophe.

Maybe something big, so big it makes the news. An act of war or terrorism, a natural disaster.

Or maybe something more personal, yet every bit as devastating. A terrible accident, a financial setback, a serious injury or diagnosis, a death in the family.

The list goes on and on. Life throws a million challenges at us.

Wouldn’t it be great if we could transform our toughest challenges into enduring strengths? If we could use them as fuel to move us from survival to significance?

Well, we can. Here’s how I know.

A bobcat saved my life. [click to continue…]

Readers Beware: The New Wave Of Amazon Review Fraud Is “Within Posted Guidelines”

It’s tough to make a living writing books. For some of us, it means we do our best to get noticed. For others, well, they cheat.

The problem with cheating is that it’s not done in a vacuum. It hurts consumers, authors, and generally, the entire industry loses trust because of a few bad apples. Fortunately for me, my first published book, Mini Habits, has been very successful. Unfortunately, it made me a target.

I thought that if I were a target, I would receive some malicious 1-star review from competitors. And well, that actually did happen once. Or I thought that people would directly copy my book. That’s happened a few times, too. But there’s a new kind of fraud that’s even worse, because it’s infiltrates the book page itself!  See The Fraud